Where Creation Begins: How Content-Based Online Community Blintn Encourages Meetings of Media Professionals | Promotion


Based in Korea, with outposts in the United States and China, Blintn offers an integrated content database that aims to help businesses quickly and easily find content, build contacts, and nurture business relationships. productive work. It can help find an IP address for the next production and connect with other media companies to secure broadcast or streaming rights for trending content.

Blintn is the brainchild of veteran media attorney Peter Choe. “As the company’s mission dictates, the company name combines happiness and content,” he explains.

Basically, Blintn is a matchmaker rather than a negotiator. Users will contact each other directly via email after identifying potential partnerships or collaboration through their search results on Blintn.

“Negotiations and agreements will be made outside of our platform between the two media companies,” Choe points out. “We want to fully respect the tradition of the media industry, especially in terms of how they interact with each other and create values.”

That means everyone, whether it’s a Middle Eastern buyer looking for a K-pop format, a UK producer aiming to adapt the latest Japanese comic sensation, or a an American producer looking for the next big Chinese martial arts drama, can all start their quest on Blintn.

Blintn features content from 58 countries around the world, including Korea, Japan, China, India, and the United States, as well as Europe, the Middle East, and Latin America. More than 1,300 companies are registered. Representatives from studios, TV networks, OTT streaming operators, sales companies and production banners are on Blintn’s list alongside publishing houses, cartoon platforms and other holders. of IPs with more than 100,000 IPs and contents.

Rightsholders and creators registered with Blintn include those who own original intellectual property such as webtoon, web novel, and film and series formats. Webtoon, a type of digital comic intended to be read on computers and smartphones, is extremely popular as a source of intellectual property and between 40 and 50% of hit TV series in Korea are based on webtoons.

Advanced search


Blintn’s IP and content data platform allows media professionals to find their desirable content from its huge database using filtered searches and access curated suggestions. It also connects content metadata with content rights holder information to improve the content search process and provide actionable connection opportunities with global media companies.

“We have our own algorithm and our own search engine to curate content,” says Choe. The first concerns basic topics corresponding to language and gender. The second uses keywords for the senses and emotions that people usually experience from movies and other IPs.

“We have collections of these keywords that certain media companies in certain regions search frequently. They can easily skim through these types of keywords like senses or emotions, or content traits they’re looking for, and then just click on them,” notes Choe. “You can combine the word search with emotion. If you want a zombie, you can even combine it with a bit of romance.

“It’s a really cool meeting place for people from Europe and America and also other parts of Asia to mix and mingle and get to know each other and each other’s content. ”

It is free to join (after a verification process), free to list IP and content, and free to connect with other users. “Users can access the database independently,” says Choe. “We’re helping hidden gems around the world be discovered by those who searched for them but never knew they existed. Through Blintn, we’re further uniting the industry for a more interconnected ecosystem.

Blintn is a sponsor of South Korea’s BCWW Content Market and also plans to attend Mipcom, American Film Market (AFM) this year and will be exhibiting at the Busan International Film Festival in October.


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